Copywriter. Banjo guy.
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Snickers

SNICKERS

Location: BBDO

Brief: Showcase the “creamy texture” of the new Snickers Creamy bars.

Solve: We created a Snapchat lens allowing users to try on “smooth” hairstyles, modeled after Johnny Bravo and other iconic characters. The kicker was the hairstyles were made from the creamy Snickers filling.

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